Mar 17, 2026

Popular SUVs That Will Have the Biggest Price Cuts This Spring

Written by Tobi Opeyemi Amure
|
Edited by Brendan McGinley
Discover a dark-colored SUV driving along a paved road at sunset, with city lights and mountains in the distance

Spring 2026 is bringing excellent news for SUV shoppers who want to score big savings on popular models without sacrificing quality or features. Automakers are slashing prices and rolling out generous incentives across the board, meaning you could save thousands of dollars on your dream SUV.



That's right, several fan-favorite SUVs will see notable price drops as manufacturers compete for your business and clear out inventory. Here are six options to look out for.

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The 2026 Toyota RAV4 Hybrid is now available at a lower price, offering buyers a unique opportunity to own America's favorite SUV. The 2026 RAV4 Hybrid LE starts at $33,350, technically $950 less than the 2025 model, according to Kelley Blue Book. Toyota achieved this by offering a front-wheel-drive option, whereas last year all models featured standard all-wheel drive.

Choosing all-wheel drive on the 2026 model is $34,750, and comes with a host of upgraded features. Enjoy enhanced hybrid tech, superior safety features and a quieter ride for a more pleasant journey. Toyota claims the 2026 RAV4 will achieve 44 mpg combined, appealing to budget-minded drivers.

The 2026 Honda CR-V offers loyal customers and brand switchers significant savings, making this popular SUV more accessible. Real Car Tips states that the CR-V Sport Hybrid and LX models provide $500 special bonuses. These incentives pair well with financing rates of 2.49% for 24 months and 3.49% for 37 or 60 months.

Data from Real Car Tips indicates that 2025 CR-V models are available at discounts of up to 8% below MSRP in various regions of the United States. Dealers are clearing space for new 2026 inventory, so expect comparable or better deals on leftover 2025 models this spring. Manufacturer incentives and dealer discounts make the award-winning CR-V a great value for savvy SUV buyers.



The 2026 Ford Explorer is now a top contender in the three-row SUV market due to a significant price reduction. The 2026 Explorer begins at $38,330 for the Active trim, $1,720 less than the 2025 model, according to CarsDirect. The Platinum model is now priced at $50,830, offering buyers an immediate savings of $1,695 before any dealer discounts or incentives.

The Explorer now outprices competitors like the Honda Pilot by almost $1,900, saving buyers thousands. The updated crossover offers great value for families seeking space, power and versatility in one package. Keep in mind, these factory price reductions happen before dealerships introduce their own incentives, potentially making the deal even better for buyers.

The 2026 Nissan Rogue is delivering exceptional value this spring through generous rebates and attractive financing that make ownership more affordable. Customers can pocket up to $3,500 in customer cash incentives on new Rogue models through the end of March, as per Edmunds. Financing through Nissan Motor Acceptance Corporation adds a $2,000 lender offer through the same time period.

These incentives transform the practical and fuel-efficient compact SUV into an outstanding deal for families seeking space and technology on a budget. Real Car Tips reports that buyers can also take advantage of 0% financing for 60 months plus $500. Combined with cash rebates, these offers represent some of the sweetest deals available in today's competitive compact SUV marketplace.

The 2026 Hyundai Ioniq 5 has lowered its price, making electric SUVs more accessible for everyday drivers wanting modern tech. MotorBiscuit reports that the 2026 Ioniq 5 has a new starting price of $35,000, down from $41,000, marking a $6,000 drop. This pricing strategy offsets the loss of the $7,500 federal EV tax credit for some buyers.



The Ioniq 5's price drop positions it as a top affordable electric SUV, offering great performance and features. This sleek electric SUV features strong regenerative braking, rapid charging and an enjoyable driving experience with ample interior space. With spring in full swing, more dealer incentives and regional offers are expected to enhance the appeal of this already attractive electric SUV.

The Jeep Grand Cherokee is offering significant cash allowances, making it one of spring's top SUV deals for adventure enthusiasts. Kelley Blue Book reports that buyers can get up to $8,250 in cash allowances on select Grand Cherokee Limited models until March 31, 2026. All new 2025 trims offer $7,250 or in one Altitude's case, $8,250 in cash allowances, making savings accessible for buyers. The 2026 models offer $3,000.

These incentives highlight Jeep's dedication to clearing inventory while providing buyers with legendary off-road capability at lower prices, making luxury Grand Cherokees more attainable. With spring here and dealers clearing out inventory, look for more financing deals and discounts at showrooms.

This article was provided by MoneyLion.com for informational purposes only and should not be construed as financial, legal or tax advice.

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Written by
Tobi Opeyemi Amure
Edited by
Brendan McGinley