What Celebs Have Gotten Right About Side Hustles -- and How You Can Implement These, Too
Celebrities may have enough income that they don’t need to take on a side gig, but many do.
The saying “the rich get richer,” is often true. And it’s not just because you need money to make money, or because it’s easier to keep more of what you earn when you’re wealthy. Both of these things can be true, to an extent, but there are other reasons why successful people often run multiple businesses to build their wealth.
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Stars put their tenacity, persistence, networking skills and connections -- all traits they developed to succeed in Hollywood -- to work in their side endeavors.
Familiar names have their hands in many different industries, from gin to jazz. Let’s look at what these celebrities have gotten right about their side hustles and how you can employ the same tactics even if you don’t have a few million in seed money.
Aviation Gin Skyrockets Under Ryan Reynolds’ Marketing Savvy
Actor Ryan Reynolds bought Aviation Gin in 2018 after he recognized the quality of the spirits. Leveraging his marketing expertise and his own popularity to become the face of the brand, he sold it in three years for $610 million. He remains active in the marketing and creative direction.
The Lesson: Find Something You Believe In
The partnership between Aviation Gin and Reynolds worked because he had a passion for the product. Find something you love and want to share with the world. Then find a way to do it, whether that’s through affiliate marketing, an Etsy shop or a podcast. Even if you don’t make millions, you’ll have fun.
Jeff Goldblum Knows He Can (and Should) Make Music
Many people don’t know that Jeff Goldblum, known for his roles in the "Jurassic Park" franchise, as well as the Wizard of Oz in "Wicked," grew up playing piano.
He grew his musical career alongside his acting career, playing lounges in his Pennsylvania hometown at 15 years old in the 1960s. He just cold-called until he landed a few gigs. Today, in addition to acting in blockbuster films, he tours and records albums with Jeff Goldblum and the Mildred Snitzer Orchestra, a jazz band he co-founded.
The Lesson: Persistence Pays
Goldblum moved to New York City immediately after high school, but he didn’t let being a teenager keep him from his dreams of playing jazz. He’s also not afraid to try new things. At age 72, he launched a clothing line, according to People.
Paul Rudd Stays as Sweet as Ever
Paul Rudd, voted People’s Sexiest Man Alive in 2021, is not only charming and seemingly ageless, he’s also a successful small business owner. Rudd and his wife Julie, along with Hilarie Burton and Jeffrey Dean Morgan, purchased Samuel’s Sweet Shop in Rhinebeck, New York, after the original owner Ira Gutner died. The couples had homes in the upstate town and saw how the community was grieving over the loss, and wanted to keep Gutner’s legacy alive.
The Lesson: Fill a Need Close to Home
You may not have the capital to buy a local shop, but you can find gigs in your community that fill needs and fill your pockets with cash. Check out Taskrabbit for people who may need furniture built or their yards cleaned. Window washing, lawn mowing and car detailing are also viable side gigs you can do close to home.
This article was provided by MoneyLion.com for informational purposes only and should not be construed as financial, legal or tax advice.
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