6 'Hidden Wealth' Neighborhoods Where Millionaires Don't Flaunt It (But They're Everywhere)
When you think of millionaire neighborhoods, supersized homes, iron gates and exotic landscaping probably come to mind. In truth, millionaires come in all shapes and sizes -- and many don’t flaunt their wealth.
MoneyLion used U.S. Census data to select ZIP codes where high percentages of residents earn over $200,000. It then combed through Zillow listings and Google Maps street views to find neighborhoods in those ZIP codes with multimillion dollar homes but few obvious signs of wealth.
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Here are the top six.
White Rock -- Los Alamos, New Mexico
New Mexico is one of the country’s poorest states, according to 2024 Census data, but Los Alamos County is one of America’s wealthiest, thanks to high-paying jobs at the Los Alamos National Laboratory and other high-tech facilities. But judging by many of the homes you see around Los Alamos, you’d never know it.
Zillow estimates the average home value at $588,000 — modest for a community with more than its fair share of millionaires — but you’ll find the real money in decidedly unflashy White Rock, which is southeast of Los Alamos proper but well within commuting distance of the lab. Homes here can go for over $1 million, making it a solid choice for wealthy tech workers who want peace and quiet away from the office.
Kimball Avenue Historic District -- Westfield, New Jersey
Westfield is known as a bedroom community of New York City because of the large number of commuters who live there. Despite having proportionately more $200,000 earners than nearby wealthy communities such as Franklin Lakes, where newer McMansions abound, Westfield’s homes tend to be stately, not ostentatious.
The Kimball Avenue Historic District is a prime example. Homes here sell in the $1 to $2 million range, so the neighborhood almost certainly counts millionaires among its homeowners. But the wealth is far less obvious than you’ll see a few blocks west, where the most manorial of homes in the Indian Forest neighborhood go for several times that amount.
Kensington -- Berkeley Hills, California
Almost 40% of Berkeley Hills residents have after-tax incomes of $200,000 or more, but according to Red Oak Realty, you’ll find a lot more parks and green spaces than flashy shops in this East Bay town. You’ll likely pay over $1 million for a three-bedroom, 2,000-square-foot house in Kensington, an unincorporated community that sits along Berkeley Hills’ southern border, yet many of the homes are of the standard suburban variety that belie their owners’ wealth.
Edina Country Club District -- Edina, Minnesota
Located just outside of Minneapolis, Edina is a city with mixed wealth. But according to the most recent Census data, 23% of its residents are age 65 and older – 5% higher than the U.S. average. Chances are, you’ll find many of them living out their retirements in and around the historic Edina Country Club District, where more than nine in 10 of homes were built before 1945.
Kensington -- Redmond, Washington
More than one-third of residents in Redmond’s wealthiest ZIP codes earn $200,000 or more, and you’ll be hard-pressed to find a home for less than $1 million anywhere in the city — one of the great tech capitals of the world.
Outside of the obvious pockets of extreme wealth, such as Viewpoint, located on the banks of Lake Sammamish, and Grass Lawn, near downtown Redmond, is Kensington. Below Northeast 24th Street, you’ll find primarily $1.5 to $3.5-million-dollar homes. But the sizes and styles are what you’d expect to find in just about any upper-middle-class suburb in the U.S.
West University Place -- Houston, Texas
A recent MoneyLion analysis revealed that West University Place is one of America’s wealthiest suburbs. Although technically a city in its own right, it’s entirely surrounded by Houston and shares a Houston ZIP code. However, you wouldn’t know by the tree-lined streets that you were in the middle of a major city — or, despite the charming, clearly upscale homes, in a neighborhood of millionaires versus up-and-comers.
This article was provided by MoneyLion.com for informational purposes only and should not be construed as financial, legal or tax advice.
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