Dec 21, 2020

Do Car Prices Drop in January?

Written by Anna Yen
Blog Post Image

Ringing in the New Year brings a chance for fresh starts and holiday deals. To save the most money, you’ll want deals on big-ticket items like a new car. As enticing as that new car smell can be, cars are expensive purchases. Just because it’s a holiday doesn’t mean you’ll get discount prices. Before you hunt down your newest ride, find out if January is one of the best or worst months to buy a car. 

If you have your sights set on a new car, you are usually better off buying it before the end of the year. Dealerships often have quotas they want to hit, so they may be far more motivated to lower your price on the last day of the month or year.

Car buyers save an average of 10.3% off the manufacturer’s suggested retail price (MSRP) in December. Buy a new car on December 31, and the average savings jumps up to 10.9%. For example, if the MSRP of your favorite car is $40,000, you could save an average of $4,360 if you buy on the last day of the year.  Dealerships offer the most attractive holiday deals between Thanksgiving and New Year’s Day. 

Wait a few days into January, and you’ll see the discounts plummet. While December is one of the best months to buy a new car, January is one of the worst. 

If a new car is in your future, check out your local dealership before the end of the year to get the best price. Unless you catch New Year’s deals during the first few days, it may be months before you see a good deal again.

While the coronavirus has wreaked havoc on our daily lives, it has opened the door to some better deals. You may be able to grab discounted prices from an owner selling secondhand or from a dealer who has too much stock and wants to unload last year’s model. 

Car buyers may be able to land special financing terms, such as 0% interest or deferred payments. Some dealerships are offering payment assistance if you have lost your job or need assistance in paying your car payment.

Holiday promotions give you the best cost savings, especially around Thanksgiving, Christmas, and New Years Day.  You can also find promotional pricing during three day weekends like holidays around Memorial Day, the 4th of July, and Labor Day. 

If you are experiencing financial hardship or don’t need a brand new car, don’t lock yourself into a payment plan you can’t afford.

Buying a car is a significant investment. So why pay more than you need to? You have nothing to lose by asking for a discount, and there’s usually some room for improvement. Even if you negotiate perks like a year’s worth of oil changes, a few benefits are better than none. If you don’t ask, there’s a good chance you’ll be paying the MSRP sticker price. 

Buying a car usually requires taking out a loan. If you are in desperate need of a car and can’t wait, check with a credit union. They offer lower interest rates on car loans for their members. You may also qualify for financing through the car dealership, but keep in mind that their rates may be higher.  

The amount of money you need for car payments changes depending on your credit score. If you have bad credit or no credit history, it takes time to build a credit score. MoneyLion’s Credit Builder Membership is a full-featured membership designed to help you work on your credit for just $19.99 a month.  

As part of the membership, you can qualify for a loan of up to $1,000. Not only do you get a small loan, but your credit can improve as you make monthly payments on time. MoneyLion reports timely payments to all three credit bureaus. In fact, more than half our members raised their score by up to 27 points within 60 days. Boosting your credit before buying a car saves money on interest rates, keeping more cash in your pocket over the long run. 

Be realistic about your spending before you buy, because cars are expensive. Take a good look at your finances to figure out what you can afford and make sure to give the Aqqru car calculator to get a real view on if you are ready to make this big purchase. 

If you can’t fit the monthly payment into your budget, you may need to choose a cheaper car or wait. 

If you can’t afford the car of your dreams now, get ready for the purchase by putting your finances in order. Pay down debt, save up money for a down payment, and work on improving your credit score in the meantime. Take the time to set yourself up financially and before you know it, you’ll be able to afford that new car. 

Car prices are often the lowest year-end around major holidays, which means January isn’t the best time to buy. Picking out the best time to buy a car isn’t nearly as important as being able to qualify for a car loan. Negotiating your car price is always possible, but having a good credit score also keeps your costs down. Not only do you save money on interest, but it’s easier to get financing from many sources and compare deals. 

Even if your credit score is in trouble, you can always work toward improving your score. Our Credit Builder Loan helps try to repair credit and raise your score.

Get started today with MoneyLion in five easy steps.


Anna Yen
Written by
Anna Yen
Anna Yen, CFA, has nearly 2 decades of experience in financial markets, primarily with JPMorgan and UBS. Currently, she manages digital assets and her goal at FamilyFI is to empower families with financial literacy. She’s worked in 5 countries and visited 57.
Advertisement
Advertisement

This material is for informational purposes only and should not be construed as financial, legal, or tax advice. You should consult your own financial, legal, and tax advisors before engaging in any transaction. Information, including hypothetical projections of finances, may not take into account taxes, commissions, or other factors which may significantly affect potential outcomes. This material should not be considered an offer or recommendation to buy or sell a security. While information and sources are believed to be accurate, MoneyLion does not guarantee the accuracy or completeness of any information or source provided herein and is under no obligation to update this information. For more information about MoneyLion, please visit https://www.moneylion.com/terms-and-conditions/.

Credit Builder Plus membership ($19.99/mo) unlocks eligibility for Credit Builder Plus loans and other exclusive services. This optional offer is not a Pathward product or service. A soft credit pull will be conducted which has no impact to your credit score. Credit Builder Plus loans have an annual percentage rate (APR) ranging from 5.99% APR to 29.99% APR, are made by either exempt or state-licensed subsidiaries of MoneyLion Inc., and require a loan payment in addition to the membership payment. The Credit Builder Plus loan may, at lender’s discretion, require a portion of the loan proceeds to be deposited into a reserve account maintained by ML Wealth LLC and held by Drivewealth LLC, member SIPC and FINRA. The funds in this account will be placed into money market and/or cash sweep vehicles, and may generate interest at prevailing market rates. You will not be able to access the portion of your loan proceeds held in the credit reserve account until you have paid off your loan. If you default on your loan, your credit reserve account may be liquidated by the lender to partially or fully satisfy your outstanding indebtedness. May not be available in all states. Credit Reserve Accounts Are Not FDIC Insured • No Bank Guarantee • Investments May Lose Value. For important information and disclaimers relating to the MoneyLion Credit Reserve Account, see Investment Account FAQs and FORM ADV.

Credit score improvement is not guaranteed. Credit scores are independently determined by credit bureaus, and on-time payment history is only one of many factors that such bureaus consider. Your credit score may be negatively impacted by other financial decisions you make, or by activities or services you engage in with other financial services organizations. MoneyLion is not a Credit Services Organization.

Credit score improvement is not guaranteed. A soft credit pull will be conducted that has no impact to your credit score. Credit scores are independently determined by credit bureaus. Data was sourced from credit score data from over 147,500 Credit Builder Plus members with an active loan between January 1, 2020, and March 15, 2023. Credit score improvement is not guaranteed. Credit scores are independently determined by credit bureaus. MoneyLion is not a Credit Services Organization. Credit Builder Plus is an optional service offered by MoneyLion.

Credit score improvement is not guaranteed. A soft credit pull will be conducted which has no impact to your credit score. Credit scores are independently determined by credit bureaus, and on-time payment history is only one of many factors that such bureaus consider. Your credit score may be negatively impacted by other financial decisions you make, or by activities or services you engage in with other financial services organizations. MoneyLion is not a Credit Services Organization.